- Outgoing staff that genuinely cares about people and wants to help
- Talented and skilled design/marketing team
- Walk-In ready - students can come in at any time without an appointment and be helped
- Consistent hours that allows for flexibility in student’s schedules
- Don’t stand out from other organizations while advertising (posters, flyers, etc.)
- Young students aren’t aware of ACP’s existence until later in academic career
- Lacking a fun factor that makes students want to get involved with ACP early in academic career
- Lacking "whats in it for me" factor. Students do not feel it is beneficial to their life and/ or time
- Face to Face connections begin made with students at events like the Club Fair
- Current presence on Social Media sites
- Current presence at campus wide events
Threats - Apathy of students
- Competition present with other organizations for attention (flyers, posters, etc.)
- Students ignore emails because they receive so many campus wide emails
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