Thursday, November 14, 2013

Market Objectives and Performance


ACP In the past they have tried to spread awareness of the event through Social Media outlets like Facebook, flyers and emails.  While these products brought in some students, they didn’t prove to be as successful as ACP had hoped for. New goals and objectives set out for this year's fair.

  • Increase the attendance of the Career Fair from 30 Meredith students to 50 students
  • Plan on expanding locations flyers to the Cate Center 
  • Sending out more emails to promote the event  
  • Promote awareness through the use of professors and clubs
 
If this year’s campaign is successful, then next year they can set an even higher goal.

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